Last week, I wrote about how to get people interested in your strategy and change initiatives and the importance of being real and using plain language to make this happen.
But there’s a piece missing about whether we want to connect in the first place—and why.
An effort to connect people to your bigger picture assumes a couple of important things:
1) If you don’t get your people on your side, your whole change process is going to go nowhere
2) People want to be connected with.
Both of these things are true, and this week, I want to explore the second point a bit more.
I recently conducted an informal science experiment to this effect. A few weeks ago, I spent a few days in Melbourne with an old friend, greatly enhanced by a couple of waterfront beers on a Thursday night. A discussion about talking to strangers led to my hypothesis that pretty much all people—even the most cynical and hostile (in fact, especially the most cynical and hostile)—want and need to connect with others.
We seriously get in our way on this front. So much of our apprehension and doubt about talking to strangers reflects our fears and hang-ups rather than a representation of how people are likely to respond to us.
“…people simply want to connect – especially if we make it easy for them. The key is to soak up the discomfort for both of you.”
Ultimately, this conversation led to an hour or two of sporadic conversations with people next to us as we made our way through the CBD. Whether it was a conversation at the traffic lights, connection over a shop counter, asking for directions on the street, or making new friends outside a burger bar, we actively connected with the people around us to see how they responded.
One particularly good conversation at a convenience store included a full experiment reveal. A lovely Irish fellow and I agreed that people simply want to connect—especially if we make it easy for them. The key is to soak up the discomfort for both of you. After a couple of beers, I’m quite happy to do that.
(Full disclosure: there was one person who was baffled and mildly fearful of my attempt to chat. I possibly went a bit sales-y on that guy…. But every other person we spoke to was helpful, polite, friendly and happy to share!)
“Communication is merely an exchange of information, but connection is an exchange of our humanity.” Sean Stephenson, Get Off Your ‘But’
It was a great experiment that made me think a lot about how we handle connections with our teams and colleagues. There is so much lost potential for connection in our professional lives. Somehow, the need to fulfil this key human drive has lost status inside long to-do lists of ‘more important’ work, and we’ve converted it into conversations about buy-in, engagement, and communication.
In his book Social: Why Our Brains are Wired to Connect, Matthew Lieberman has some interesting research about how our brains work, supporting my little Melbourne experiment. Lieberman argues that connecting with others is a primary need – even more fundamental than our need for food or shelter. Lieberman argues that while schools and workplaces go to great lengths to minimise social ‘distractions’, this is counterintuitive and shuts down a powerful part of our brain that can be harnessed for learning, productivity and well-being.
I had lunch with a client and friend recently. They were talking about an old boss's frustrating and distant leadership style—“if she had just made the effort to connect with us, we all would have behaved so differently.” Have you had an experience like this—with a boss or a staff member?
Lieberman suggests that good leaders are strong interpersonally—we know this one—but also look to social motivators, like opportunities for connection and a sense of fairness, to lead.
I believe people don’t get up in the morning wanting to be unhelpful, cynical or disengaged. They certainly don’t get up and come to work to get in the way – in fact, most of them are motivated to do a good job and want to be supported to do that.
Unfortunately, we can make that unnecessarily difficult by turning human instinct into a transactional process that benefits no one.
The antidote? Connect with people – in a real way – first.
Before attempting to “build buy-in,” “promote engagement,” or “facilitate progress,” consider the more human aspects of your interaction!